Lessons from 5 years of working at Amazon

My career at Amazon almost didn’t happen. I was first approached by an Amazon recruiter in December 2016, and at the time, thought nothing of it. I was two years into working as a freelance consultant, and at no point had any ambition to return to a big company environment. Showing true Amazon tenacity, the…

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How to build the right Marketing team

I was recently asked my thoughts on what to look for when building a Marketing team. While there are countless attributes that should be considered when deciding on a hiring strategy (role objectives, person specification, needs gap, organizational hierarchy, company trajectory, et al), my personal tip would be to focus on two aspects of your…

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Top 5 Tips for Conducting a Winning Interview

There are countless books, websites and how-to guides that cover best practices, tutorials and mock interview scenarios in detail, and there are just too many variables to offer comprehensive notes on how to respond to specific interview questions. Instead, I thought I’d provide my top 5 tips for how to conduct a winning interview: Perhaps…

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Sorry, You Just Don’t Measure Up

I recently read an interview in Monocle magazine, where a senior columnist of one of the main broadsheets in Turkey offered the following advice to journalists who were just starting out; ‘Young journalists need to broaden their horizons beyond simply attending journalism school. The events of the last year, from Gezi to Syria, demonstrate that…

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