Is failure part of the journey too?

Failure is never the intended outcome. But it happens. For the longest time, I avoided reference to my shortcomings as an entrepreneur. I was blasé about the change of heart after 2.5 years of solid graft, claiming I wanted to pursue a myriad of other interesting opportunities that didn’t yet exist. Or sometimes I chose…

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The anatomy of an ad: TV2 Danmark

When Adam Price penned these specific words for Birgitta Nyborg, the fictional Danish prime minister and chief protagonist of his sensational political drama Borgen, he could not have foreseen how quickly they would be claimed as one’s own by many a quick study: ” I believe we’re united by more than what separates us” Everyone…

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What I learnt this year: 2018 edition

First impressions of people are rarely wrong. Looking for common sense in any of the decision making happening in British politics is a futile exercise. I have a short attention span and even shorter patience tether. Being subjected to shit food, shit hotels and shitty flights is offensive when you have to travel for business….

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The anatomy of an ad: Kiehl’s

More so than any other consumer packaged good, grooming products carry enormous expectations among users. Kiehl’s – a much-loved cosmetics brand for those in the know, understands that the relationship between consumer and the product is personal, and is one that’s inherently related to self-improvement. For many, the journey undertaken to find your version of…

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Under the influence of role models

I’ve spoken a lot about personal branding in my posts. But one of the areas I haven’t really explored is the connection between the brand you build and how this lends itself to being a role model for others. There’s been plenty of talk this week regarding Serena Williams’s post-pregnancy comeback. And so there should…

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The anatomy of an ad: Tube Chat

A few days ago on a tightly packed tube I witnessed something I thought never really happened in real life. An American man, perhaps in his mid-40s, struck up a conversation with a stranger. Not just any old stranger, but an attractive, suspicious, no-nonsense Londoner, who I think was too shocked by the random nature…

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