A Lesson in Personal Branding

Arranged by a headhunter, I was having my first ‘getting to know you’ session with the CEO of a tech start-up. He was looking to appoint a marketing leader, and all the omens signaled them as the next big thing in the world of pre-IPO startups. To say I was interested would be an understatement….

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Top 5 Tips for Conducting a Winning Interview

There are countless books, websites and how-to guides that cover best practices, tutorials and mock interview scenarios in detail, and there are just too many variables to offer comprehensive notes on how to respond to specific interview questions. Instead, I thought I’d provide my top 5 tips for how to conduct a winning interview: Perhaps…

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