The anatomy of a website: Entireworld

For the sceptics who think the possibility of a metaverse is a fallacy, here’s something to chew over. On average, we appear to be spending 6 hours and 59 minutes daily consuming online content. If we accept that most individuals are awake for approximately 16 hours a day, this means a whopping 40% of our…

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Land of the Sun’s origin

In the 80’s, two of my most favourite TV shows were Japanese. Saiyūki or ‘Monkey Magic‘ as it was more commonly known in Australia, was a fantastical series produced by Nippon TV, based on a 16th century Chinese novel ‘Journey to the West‘. It melded eastern mysticism, with absurd storylines and comical martial arts scenes,…

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How green is your luxury product?

If there can be such a thing as a silver-lining to this pandemic, it’s the soul searching we’ve had to face up to as consumers. The complete change of lifestyle born out of lockdown restrictions has not only forced us to question our own mortality, but evaluate every part of our ‘before times’ behaviours. It…

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The anatomy of an [email] ad: Cutter & Squidge

Mother’s Day is a difficult time of the year for me—as it is for many others. For all the years I’ve spent living in the UK, I’ve had a regular reminder of my loss that hits me two-fold; once on the first Sunday in May, when the vast majority of the world acknowledges the role…

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What I learnt this year: 2020 edition

I’m exhausted. Always be in control of your time and how you utilize it. Pay no attention to what people think about you. It doesn’t matter. Check your privilege. Do it so you can be more grateful, humble and aware of those around you. Your future self will be a result of the actions you…

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What will it take to rebuild Brand America?

On the eve of the 2020 U.S presidential election, it’s nigh impossible to predict who will come out victorious when the world begins to stir come Wednesday morning. The incumbent – an infantile narcissist of a man who’s built a rabid following off the back of polarizing rhetoric, is pitted against an experienced, yet somewhat…

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A love letter: Raw Like Sushi

Dear Ms. Cherry, Thank you. About 6 years ago, a lovely twist of fate led to an unexpected encounter on the District Line. You were sitting with your talented daughter Mabel – who at the time, was probably on the brink of starting her own musical odyssey, conversing away in Swedish. Once I got over…

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What I learnt this year: 2019 edition

Self care is the new black. Streaming services are a road warriors best friend (luv ya Netflix!). I may not agree with you, but I’ll still try to see things from your perspective. It’s healthy to have an outlook where you’re fresh out of fucks to give. Spotting and deciphering petty, hidden agendas is exhausting….

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Let’s hear it for the Founders

Earlier this year, I wrote a post on entrepreneurship, where I reflected on the many highs and lows associated with starting one’s own business. It was a topic I’d spent a lot of time re-visiting, thanks in part to a passion project I’ve been able to pursue over the last two years, thanks to my…

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Mama Africa, tell me how you’re doing?

Without question, I’m privileged to have a job where I get the opportunity to meet some amazingly talented people, while having novel experiences in far-flung corners of the world. Case in point, last month I wrapped up a 3-country road trip across Nigeria, Ghana and Kenya, where I had the opportunity to talk to diverse…

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